Under the Baa-r: Lessons Learned in Herding, From Me to Ewe
Under the Baa-r: Lessons Learned in Herding, From Me to Ewe

In a week, my girlfriend and I went from the APF Women’s Pro-Am in Cincinnati to taking our dog an Intro to Herding Class in Nova, Ohio. I didn’t know what I was getting into, but I learned a lot about dogs, sports, and life in general.

Your Business Can Survive Anything With This
Your Business Can Survive Anything With This

Listen, Blockbuster, Sears, and Kodak went under because they failed to add this secret ingredient to their business models. Are you willing to risk all your business’ longevity? Read on to see how your business can stand the test of time.

Your Do and Don't Guide to the CSSCa Conference
Your Do and Don't Guide to the CSSCa Conference

For those new to the game and for seasoned vets alike who’ll be attending the CSSCa National Conference, here are some do’s and don’t’s that will make your annual trip a success — both in terms of enjoyment and employment.

Live and Coach Your Why
Live and Coach Your Why

My why is to improve athletes through and of the human body and mind by giving them all a well-thought-out program to make them faster, stronger, and more resilient. What’s your why? And why?

Gym Rats Rejoice: Tennessee Repeals Amusement Tax on Gym Memberships
Gym Rats Rejoice: Tennessee Repeals Amusement Tax on Gym Memberships
Tennessee just took a load off gym owners' shoulders by repealing a $10 million amusement tax on gym memberships. The law will go into effect on July 1st.
Positivity, Desire, and Magic
Positivity, Desire, and Magic

I had the pleasure of hearing Earvin “Magic” Johnson speak at a leadership conference I attended. Magic discussed his experiences in business and basketball and his pervasive passion for winning, regardless of the endeavor, much like elitefts’ approach.

Rise Out of the Ashes
Rise Out of the Ashes

If I can go through hell and back and find success and happiness, so can you. Rise up out of the ashes like a phoenix.

Avoid the Traps
Avoid the Traps

Society has set these standards, and as a result, many people are overworked, underpaid, in debt, divorced, and unhappy. I call them traps.

WATCH: How to Build a Mind-Muscle Connection
WATCH: How to Build a Mind-Muscle Connection

The mind-muscle connection is a legitimate thing. What I’m sharing with you is real science – not “bro-science.”

Before the Pursuit of Excellence
Before the Pursuit of Excellence

In this article, I hope to take a step away from talking about strength, conditioning, and box programming. I’d like to touch on some things that will hopefully help you to become a better coach, business owner, and athlete.

Introducing New elitefts Columnist Chris Cooper
Introducing New elitefts Columnist Chris Cooper
As an elitefts team member, Cooper will leverage his column as a platform to equip gym owners and business professionals in the fitness community with the tools they need to be profitable.
Be Afraid
Be Afraid

You hear people in an attempt to salvage their fragile egos say they are afraid of nothing. But I have never understood why being afraid of something is a bad thing.

The Three Disciplines of Getting Stronger
The Three Disciplines of Getting Stronger

How do you continue to progress as a lifter when life gets tougher, progress is slower, and motivation is lacking?

Founder, Farmer, Tinker, Thief: The Four Phases of Fitness Entrepreneurship
Founder, Farmer, Tinker, Thief: The Four Phases of Fitness Entrepreneurs...

As a business owner, the path from Founder to Thief is the path to self-actualization.

Mindset: The Difference Between Success and Failure
Mindset: The Difference Between Success and Failure

People who succeed in this world have an iron will and a never-say-die mentality. Do you?

The Privilege to Work Hard
The Privilege to Work Hard

Your skills and abilities can get you the job, but your tenacity will get you the results needed to excel at it.

Credibility or Accountability — What Drives Your Organization's Success?
Credibility or Accountability — What Drives Your Organization's Suc...

After 15 years of executive leadership riddled with countless mistakes and faulty approaches, I have come to passionately believe that leadership focused on credibility rather than accountability is the more effective approach to take.

WATCH: elitefts Fitness Professional Summit — Don't Be A Big Fish in a Little Pond
WATCH: elitefts Fitness Professional Summit — Don't Be A Big Fish i...

The fitness industry is a multi-billion dollar industry. It’s the war you want to be in.

WATCH: Q&A with Coach Kav — Execution vs. Beast Mode
WATCH: Q&A with Coach Kav — Execution vs. Beast Mode

When you start patting yourself on the back for basic shit you’re supposed to be doing anyway, you’re missing the whole point. You’re a failure.

You Are Dying
You Are Dying

You’re on this planet for a reason. You have a purpose. Don’t let it die inside you so that you can live a safe life.

Mirage Chasing
Mirage Chasing

We seek enough, for what? To prove we did something? That we’re good “enough” at something? I’m fighting every day to overcome this and you should too.

What I Learned from Arnold Schwarzenegger
What I Learned from Arnold Schwarzenegger

Do this every chance you get and see where it gets you in life.

Contingencies — Why Plan B Might Be the Most Important Part of Your Strategy
Contingencies — Why Plan B Might Be the Most Important Part of Your Stra...

As painful as it might be to ponder our actions in the event that the rug is pulled out from underneath our feet, it pales in comparison to the pain of not having a viable Plan B when life happens.

Leaders and Followers: Understanding The Root of Conflict
Leaders and Followers: Understanding The Root of Conflict

Your business or team will only thrive when each member firmly grasps the purpose of the organization and their role contributing to it. Understanding this concept is simple, but applying it is not.

Life Lessons of the Iron
Life Lessons of the Iron

Train with me for one day and I will know more about you than I could learn from a year outside the gym. If you spend time with the weights, you’ll learn more about yourself, too.

Are You Pissing Off the Right People?
Are You Pissing Off the Right People?

Do great work and take note of who discourages your success. There are critics to listen to and there are critics to ignore.

The Practice of Overcoming Fear
The Practice of Overcoming Fear

Fear is not something to be avoided. Do not run from one of the most powerful human sensations. Embrace it and use it to your advantage.

What 16-Year-Old LeBron Teaches Us About Success
What 16-Year-Old LeBron Teaches Us About Success
"We work hard every day."- LeBron James
Surround Yourself with Amazing People
Surround Yourself with Amazing People

The experience of sharing success with like-minded individuals will motivate you to wake up everyday and make the most of the time you’re given.

James Clear: Default for Daily Decisions
James Clear: Default for Daily Decisions
Designing your life to help you make the right decisions... by default.
Anthony Iannarino's 7 Ps of Being a Pro
Anthony Iannarino's 7 Ps of Being a Pro
Amateurs and professionals are different. Professionals do things that amateurs are unwilling to do.
2 Great Lessons Of Success From Europe’s Strongest Man
2 Great Lessons Of Success From Europe’s Strongest Man
Will Mitchell shares 5 lessons of Success he learned from Hafþór Júlíus Björnsson. Source: Addicted 2 Success
How to Direct Goals to Achieve Success
How to Direct Goals to Achieve Success

Examples from the playground lead to achievement as an adult.

Arnold Schwarzenegger's Amazing Motivational Story
Arnold Schwarzenegger's Amazing Motivational Story
Will you do whatever it takes to reach your goals?
The Mechanics of Recovery: Knowing When to Recharge
The Mechanics of Recovery: Knowing When to Recharge

Quit pretending you are a Ferrari when you are (in fact) a second-hand high-mileage Ford Focus.

Arnolds Bodybuilding Success
Arnolds Bodybuilding Success
You can never get enough of Arnold. This is one video worth watching.
Competing in the Spirit of No Self
Competing in the Spirit of No Self

Mixing his physiological expertise with experience in competitive strongman, Franke provides a no-fluff understanding of the inner self.

The Pursuit of Strength
The Pursuit of Strength

We hold these truths to be self evident…all men are created equal (but not genetically) and have the right to life, liberty, and the pursuit of strength.

Do Goals Limit Your Success?
Do Goals Limit Your Success?

If you are breaking PR after PR than maybe your goals are the biggest limit to your success.

Musings from the Coach's Desk
Musings from the Coach's Desk

Lessons from the gym transferred to life.

You Down with OCD?
You Down with OCD?

One of the best things you can do for yourself is to not overcomplicate something simple.

Regrets: Just Have a Few
Regrets: Just Have a Few

I did what I had to do and saw it through without exception.

The Secret to Success
The Secret to Success

You think that you know the secret to success, but are you really doing it?

Training for Life
Training for Life

Life is all about W.I.N.(ning) and hope.

LISTEN: Transforming your Habits with James Clear
LISTEN: Transforming your Habits with James Clear

Former student, athlete, and intern becomes one of my biggest influences

Video Interview: Success Indicators
Video Interview: Success Indicators

Have you ever wondered how to predict the success of an athlete?

The Adversity Quotient and the Tree of Success
The Adversity Quotient and the Tree of Success

Adversity does not build character, it reveals it.

Have You Earned Your Title as Coach?
Have You Earned Your Title as Coach?

You don’t just get called coach as a title. It is something that is earned.

Strong Mind: Haves and Bes
Strong Mind: Haves and Bes

Don’t live in the world of haves and hads.

You Ask, We Answer with Dave Tate  (Round 3, Part 2)
You Ask, We Answer with Dave Tate (Round 3, Part 2)

I didn’t want a company that was going to be just me.

Coach G: The Triumph of the Will
Coach G: The Triumph of the Will

If you do not have that “whatever it takes “ mentality, then don’t try to get into coaching.

Lessons from Competing
Lessons from Competing

The benefits of competition can be far greater than winning a title; however, you have to learn to commit.

Under the Bar: Three Business Tips that Matter
Under the Bar: Three Business Tips that Matter

Dave Tate shares his insight on three common principles that can make, or break, a business.

Love, Commitment, Pain, and Sacrifice
Love, Commitment, Pain, and Sacrifice

In fitness, great achievement can’t be attained without love.

Derailing Success
Derailing Success

It is clear to me I have been on the right path to realize my goal.

The College Athlete: True Pursuit of a Dream
The College Athlete: True Pursuit of a Dream

Your mind is locked in though, so while the sweat pouring into your eyes may blur your sight, your vision remains clearer than ever.

Stoners Gym: State of the Gym Update 3
Stoners Gym: State of the Gym Update 3

Sooner or later you have to grab the gopher and beat him to a bloody pulp so obstacles don’t set you back.

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