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Belden Bar
The Belden Bar is built for serious rotational training.
elitefts Squat Box
EliteFTS Squat Box: Perfect And Take Your Squat To The Next Level
elitefts ss yoke bar
Reduces shoulder strain while improving strength and stability
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For over 25 years, we’ve remained committed to fostering a culture of excellence, innovation, and integrity.
Blog posts
Stop Eating the Same Way for Every Workout
A max-effort day and a high-volume hypertrophy session do not require the same fuel. This guide breaks down how to adjust your peri-workout nutrition so your hydration, carbs, electrolytes, amino acids, and recovery strategy match the training session in front of you.
That Idiot Who Headbutted the Bar
The headbutting ritual that got me under the bar for years was never about strength, and one line from a friend finally made me see it.
The Poly-Athlete Blueprint: 5 Surprising Lessons from Jujimufu and Dave Tate
"I'm a poly athlete, I do everything, not all year round. Usually, I layer things seasonally, in the right time period, and I periodize them correctly in blocks."