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elitefts Black 4" Cambered Bar
The Black Cambered Bar is built for lifters who want more bench press and rowing work while maximizing their range of motion.
elitefts Squat Box
EliteFTS Squat Box: Perfect And Take Your Squat To The Next Level
elitefts ss yoke bar
Reduces shoulder strain while improving strength and stability
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For over 25 years, we’ve remained committed to fostering a culture of excellence, innovation, and integrity.
Blog posts
Stop Debating the Percentage. Here's How to Actually Find Your Speed Bench Weight.
The right weight for speed bench isn't found in a book — it's found under the bar, using a simple method that tells you exactly what to use based on your own strength and skill level.
Community Over Competition: Iron Sharpens Iron, Even in Business
The lifters and coaches who truly understand the phrase realize that competition doesn't kill community, it sharpens it.
Stop Benching Like a Helicopter: 5 Counter-Intuitive Secrets to a Massive Shirted Bench
"When you're in the poly bench shirt, there is a large horizontal travel with that bar, so you want to land like an airplane, not a helicopter, to reinforce proper elbow tucking mechanics".