The Reeves deadlift is much like a snatch grip deadlift with a shrug added in. Setup as you would with a conventional deadlift, but instead of grabbing the bar, grabe the outside of the plates. Or in this case, the handles on the plates. From here, execute as you would any other deadlift. Once at the top, shrug the weight. There you have it, a Reeves Deadlift.