Caught in the Middle
Caught in the Middle

It’s a double-whammy when you’re the last person standing from the most recent rounds of strength staff layoffs. You’ll have to deal with new head coaches and new staff members. What do you do in that situation? Follow these tips, and you’ll have a good grip on the handle if this happens to you.

WATCH: Matt Rhodes Gives Advice to Young Coaches
WATCH: Matt Rhodes Gives Advice to Young Coaches

A few pro tips from Coach Matt Rhodes: Not everything you learn in a book can be applied to strength and conditioning. Open your mind to new ideas and influences, and learn how your mentor wants things down.

It's On Us to Become Better Strength Coaches
It's On Us to Become Better Strength Coaches

I’m here to remind everyone that we all have a part to play in making our field better and safer for our athletes. It’s on us to ensure our athletes, schools, and overall profession are all the best they can be. Start by implementing these 5 simple steps in your program.

WATCH: Matt Rhodes on Getting His Foot Through the Door
WATCH: Matt Rhodes on Getting His Foot Through the Door

“People I knew got my foot in the door, and I got myself through the door.” Morehead State strength and conditioning coach Matt Rhodes shares his story of how he made his way into the collegiate strength and conditioning world.

"Founder, Farmer, Tinker, Thief" is Now an Amazon.com Bestseller
"Founder, Farmer, Tinker, Thief" is Now an Amazon.com Bestseller
Not only did Chris Cooper's book make the Amazon.com Bestseller List, but it's the No. 1 new release in the Retailing Industry section! And don't forget to buy a copy of "Founder, Farmer, Tinker, Thief" today!
4 Tips for the New Professional Athlete
4 Tips for the New Professional Athlete
“I’m tired of hearing about money, money, money, money, money. I just want to play the game, drink Pepsi, wear Reebok.” - Shaquille O’Neal
Jonathan Mike Earns PhD in Exercise Science
Jonathan Mike Earns PhD in Exercise Science
Jonathan details his experiences within the PhD process and shares what's next, professionally and competitively.
WATCH: Pittsburgh Steelers' James Harrison's Off-Season Bench Press
WATCH: Pittsburgh Steelers' James Harrison's Off-Season Bench ...
The two-time Super Bowl Champion and five-time Pro Bowl linebacker has found some good use for elitefts equipment.
Anthony Iannarino's 7 Ps of Being a Pro
Anthony Iannarino's 7 Ps of Being a Pro
Amateurs and professionals are different. Professionals do things that amateurs are unwilling to do.
The Elitefts™ Internship
The Elitefts™ Internship

Former elitefts interns explain the value of their experience – could you be next?

Is Your Bulls**t Detector On?
Is Your Bulls**t Detector On?

Are your info sources qualified? Or are you counting on secondhand questionable advice?

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