The only way to REALLY keep your clients away from the snake oil is to teach them about it, but you’ve got to do a couple of things before you have their trust and attention…
What should you say on video, in your blog posts, or in your emails to clients? What if you’re helping them through a change? The most important thing is to say SOMETHING. So consider this list an example of “Good, better, best.”
Exactly where does coaching begin? With the sport, athlete, or person?
Listen to Survivor’s Eye of the Tiger (or if you are under 30, Hearts on Fire by John Cafferty & the Beaver Brown Band) while reading.
To an outsider, things may seem easy during camp as far as being a strength coach goes. You have them maybe a half hour to forty-five minutes a day if you’re lucky. Easy peasy, right? Wrong!
These are the five ingredients you need to put together the summer plans for your athletes: core exercises and runs, team goals, position plans, individual goals, and correct grouping.
In the world of strength training, you often see trust: between training partners, between lifters and their equipment, and between competitors and judges. But not all trust is created equal.
From 1998 to today, elitefts has had one simple goal: to make average athletes great and great athletes elite. This is how the company has grown along the way to educate and outfit the strongest athletes around the world.
As Associate Director of Strength and Conditioning for The Ohio State University football team, Matusz knows what it’s like to be in a high-pressure environment. And that’s when your leadership really counts.
Direct and to the point, this short podcast led by Andy Rose focuses on only two key questions about the fitness industry.
When Dave told me to create a list of my values, I thought it would be no problem. Instead, it has proven to be an extremely difficult exercise. Here’s why.
Here are a couple of ideas that you could do today to improve your work or team culture — they all start with reducing negativity disguised as venting.
The huddle has everything to do with your team’s success. What might surprise you is that it also has everything to do with your success in life.
There’s a simple system to getting your athletes on board with your program’s principles and goals. It starts with an acronym — FORM.
Whatever your plans are for breaking into this industry, forget them. It’s never going to work out how you plan.
By rewriting negative associations at the track and field, Blaine and I were able to overcome previous limitations and create new opportunities for growth.
Your treatment of others is the foundation of every relationship in your life. Are you building yours up or breaking them down?
If you don’t trust your staff, you’ll try to do everything yourself. If you try to do everything yourself, you will fail. Break the cycle.
Recognize your role, accept your responsibilities, and quit making excuses to hide your flaws.
In a world of duplicitous grifters and unscrupulousness marketers, what qualities serve as a beacon of truth?
I want to discuss how important it is to build trust in your athletes and their parents.
Jamie discusses how evidence and research prove arguments, not certification and fancy degrees.