Editor's Letter for November
Editor's Letter for November

Find out who’s coming to elitefts for November, read what content we’re working on for you, and try to win $500 just in time for the holidays!

Green Monday: The Ninja Version of Cyber Monday
Green Monday: The Ninja Version of Cyber Monday
It's like Cyber Monday, but sneakier. We've snuck in a site-wide discount up to 45% off, free shipping with a qualifying order of $49.99 or more, and a free beanie and poster with a $99 order shipped from the warehouse.
Our Best Sales of the Year
Our Best Sales of the Year

These offers WILL BE better than what you see on Black Friday, Cyber Monday, Green Monday, Yellow Thursday, Orange Tuesday or whatever else that hits the market this season.

SURVEY: What Does elitefts Do Best?
SURVEY: What Does elitefts Do Best?

As we move forward in the New Year, we’re asking for your help identifying what it is YOU believe elitefts does best. This survey will only take a few seconds and will automatically enter you for a chance to win a $100 gift card.

Ongoing Technological Investments—Looking Ahead
Ongoing Technological Investments—Looking Ahead

2015 has been a big year for elitefts. As it comes to a close, we’re continuing to stay busy by using the knowledge we gained through many major changes. There are more to come.

Anthony Iannarino's 7 Ps of Being a Pro
Anthony Iannarino's 7 Ps of Being a Pro
Amateurs and professionals are different. Professionals do things that amateurs are unwilling to do.
WATCH: Gym Installation at Pickerington Central High School
WATCH: Gym Installation at Pickerington Central High School

Although he has setup hundreds of the finest weight rooms in the country, for Matt Goodwin this gym install became a very personal mission.

Selling Timmy
Selling Timmy

Depending on who you are, hopefully you can use this information to be either a more successful trainer, or a more informed consumer.

Equipment 101: 0-90 Standard and Collegiate Dumbbell Bench
Equipment 101: 0-90 Standard and Collegiate Dumbbell Bench

The more you know about your equipment, the better you can use it.

Equipment 101: EFS Walk-Thru Monolift
Equipment 101: EFS Walk-Thru Monolift

The more you know about your equipment, the better you can use it.

Equipment 101: Signature Monolift
Equipment 101: Signature Monolift

The more you know about your equipment, the better you can use it.

Equipment 101: Deluxe Monolift
Equipment 101: Deluxe Monolift

The more you know about your equipment, the better you can use it.

Equipment 101: GHR
Equipment 101: GHR

The more you know about your equipment, the better you can use it.

Equipment101: elitefts™ Super Yoke
Equipment101: elitefts™ Super Yoke

The more you know about your equipment, the better you can use it.

Equipment 101: SS Yoke Bar
Equipment 101: SS Yoke Bar

The more you know about your equipment, the better you can use it.

Selling the Combine
Selling the Combine

From coast to coast, trainers are preparing NFL hopefuls for the most important race of their football career—the tests where millions of dollars are on the line.

 How to Close a Sale Secrets Q/A
How to Close a Sale Secrets Q/A

Don’t be afraid to give out your prices up front. This is the 21st Century.

Sales Prospecting for Personal Trainers
Sales Prospecting for Personal Trainers

If you’re struggling to close sales as a personal trainer, it may be because you’re missing a crucial step…

13 Sales “Basics” for Fitness Professionals
13 Sales “Basics” for Fitness Professionals

Every successful fitness professional is a proficient salesperson. And by “successful” I mean those who aren’t forced to find another career because of their lack of business skills or desire to improve them. Here are 13 sales “basics” to improve your ability to sell your services.

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