Without passion for what I do, I would have closed down a long time ago. I get a lot of questions about starting a facility similar to my own, so here is some advice I wish someone would've given me years ago.
In the realm of strength and conditioning, you are always selling yourself to administrators, athletic directors, sport coaches, your boss, athletes, recruits, and everyone else around you. Will they like what they see?
With the exponential growth of the fitness industry over the past 20 years, the roots of elitefts still hold strong: a foundational trunk of knowledge sprouting enough branches to accommodate nearly every training discipline imaginable.
I was once told by a trusted friend that the most important thing in life is your perception and your own personal judgment. At the time this seemed to make sense, and then I realized just how dangerous that mindset is.
Everyone wants to be the head strength coach at a school that has a realistic opportunity to compete for a national championship, but I don’t think enough people put the right kind of plan in place to get there.
There are so many pieces to a successful online training business, and I honestly feel like I haven’t even scratched the surface yet. In part two I discuss what to do once you've started the business and are looking for growth.
Business leaders, coaches, and teachers agree, day one must be the day where expectations are communicated and group culture is explained. This conversation takes about 45 minutes and these topics are always covered.
My last year as a personal trainer I averaged over 40 billable training hours a week and sometimes did over 60 hours a week. The tactics I used to get to that point are now the basis of our trainer development program.
Unsure where to set prices for 1:1 or small group training? Here's an in-depth look at the industry's current rates and how to best incentivize your trainers while bringing more clients—and money—to your gym.
The more I reflect, I realize how much I have permitted this fear to dictate to the extent to which I engage in certain opportunities or cultivate a niche for myself as an educated, strong ass woman who wants to get you healthy.