16-Week Powerlifting/Bodybuilding Hybrid Program
16-Week Powerlifting/Bodybuilding Hybrid Program

If you have an equal love for bodybuilding and powerlifting with a goal to become bigger and stronger, this program is for YOU.

The Dark Side of Personal Training
The Dark Side of Personal Training

I’m speaking to those well-intentioned trainers who miss the mark of our profession—internal and external health.

What I Learned From Training a 90-Year-Old
What I Learned From Training a 90-Year-Old

Our goals aren’t to build up any capacities or take him from point A to point B, but rather to maintain the capacities he already has and give him the greatest potential to live with the highest quality of life possible.

LISTEN: Table Talk Podcast Clip — Dave Tate Reminisces About His Early Days As a Trainer
LISTEN: Table Talk Podcast Clip — Dave Tate Reminisces About His Early D...

Dave Tate knows it all right? Not always… Here’s a major blunder and how he bounced back.

Seven Rules of Customer Engagement for Personal Training
Seven Rules of Customer Engagement for Personal Training

I wanted to know the similarities between college coaching and private sector training, so I asked our director of customer engagement to write out his rules of personal training. Here they are.

6 Conditioning Finishers for New Personal Training Clients
6 Conditioning Finishers for New Personal Training Clients

Here are six conditioning finishers that I’ve used to help clients to end tremendous sessions but also give them swift kicks in the asses, coming back for more.

Smarter Programming for the Competitive Box Athlete
Smarter Programming for the Competitive Box Athlete

Believe it or not, it is possible to train multiple qualities at the same time. Athletes all over the world are training that way and making huge strides.

The Good Trainer
The Good Trainer

You don’t need to hire the Stephen Hawking of all trainers, but you’ll still want a knowledgeable, safe, efficient, and successful trainer.

LISTEN: The Iron Life Podcast #16 with Bedros Keuilian
LISTEN: The Iron Life Podcast #16 with Bedros Keuilian

I first met Bedros Keuilian when our mutual friend Jay Ferruggia introduced us. From there, I worked with him on his online coaching program, which eventually led me to working with him in his elite coaching program for the last three years… and now, he’s a guest on my podcast.

Progressions in Exercise Selection Based on Technical Proficiency
Progressions in Exercise Selection Based on Technical Proficiency

I firmly believe you have to start at the simplest movement that someone can master correctly, and then, over time, progress from that simple movement to the more complex movements. The process is one of progressive skill acquisition.

Use the Air Bike to Train All 3 Energy Systems
Use the Air Bike to Train All 3 Energy Systems

Believe it or not, the Air Bike can provide more benefits than just smoking your clients.

6 Business Lessons No One Talks About
6 Business Lessons No One Talks About

You’ve heard a lot of business advice from everyone. But what about the things you haven’t heard?

Conjugate for General Population Personal Training
Conjugate for General Population Personal Training

Not sure how to apply the conjugate method for training general population clients? Don’t worry about it; I’ll break it down for you right here. It’s easier than you think.

From a Side Hustle to a Full-Time Job: Building Your Online Coaching Business
From a Side Hustle to a Full-Time Job: Building Your Online Coaching Bus...

A lot of people think online training is easy to do, easy money, and something anyone can do and be successful at doing. They’re all wrong. It takes a lot more work than that. If you’re thinking about dropping your 9-5 gig for an online training job, take these points into consideration first.

What I've Learned From the Mistakes I've Made as A Trainer
What I've Learned From the Mistakes I've Made as A Trainer

It’s great you can point out each origin and insertion of every muscle, but your client doesn’t care. Your end goal is to get your client results and to make them feel better about themselves — not getting them to the point where they’re limping out of your gym.

How to Communicate Clearly to Potential Clients
How to Communicate Clearly to Potential Clients

Ever heard the saying, “If you can’t explain something simply, you probably don’t understand it?” If you’re going to bring in clients, you need to make your pitch short, sweet, and simple.

Pushed by Pain, Pulled by Purpose
Pushed by Pain, Pulled by Purpose

I hope my story encourages you to realize that your past does not hold you back, no matter the story. There is always a way to use negative experiences for good and help others. It is also at that point you are no longer pushed by pain, but otherwise, pulled by purpose.

The Running Shoe Caste System
The Running Shoe Caste System

“Buy nice; don’t buy twice.” That saying might apply to elitefts equipment, but it might also apply to running shoes when it comes to doing cardio… Any suggestions for replacing a 27-year-old pair of sneakers?

Plyometrics for Group Programming
Plyometrics for Group Programming

Plyometric work is easy to teach, and depending on the variation you choose, easy to recover from. It doesn’t need a huge investment of time from both a learning curve and application perspective. Its inclusion is a no-brainer!

WATCH: The Definitive Guide to Hill Sprints
WATCH: The Definitive Guide to Hill Sprints

Before you go find yourself a hill to sprint up via Google maps (steep hills, such as those in landfills, are ideal), don’t forget to warm up and stay hydrated. It’s a sprint, so go all out!

WATCH: Why You Should Check Out Yessica Martinez's Training Log
WATCH: Why You Should Check Out Yessica Martinez's Training Log

Doing more gen pop or accessible workouts doesn’t make someone any less strong. Just ask elitefts athlete Yessica Martinez. Or, better yet, read her training logs to see how doing yoga or some gen pop exercise could lead to some bigger numbers in the squat.

Universal Pro Gym: Full Service With a Personal Touch
Universal Pro Gym: Full Service With a Personal Touch

Universal Pro Gym’s clientele might mostly be made up of bodybuilders, but that doesn’t stop owner Bob Caron from ensuring that all people who walk through the doors get a personalized experience and a variety of services — including an on-site barbershop.

LISTEN: Table Talk Podcast #20 with Alwyn Cosgrove
LISTEN: Table Talk Podcast #20 with Alwyn Cosgrove

Alwyn Cosgrove made quite the splash at the SSTSS 2019 event, so it’s only natural we’d have him sit down with Dave… plus, we have a couple of other guests joining Dave and Alwyn. Any guesses? Their last name starts with ant and ends in O…

A New Perspective on Proper Plank Execution
A New Perspective on Proper Plank Execution

If you’ve been doing the plank in order to get a 6-pack, you’re probably doing it wrong. Utilize these techniques for a better perspective and understanding of the plank and to optimize your performance.

Start Here: Your 3 Core Offerings
Start Here: Your 3 Core Offerings

From a revenue standpoint, you should consider packages to be your gold standard. Combining nutrition coaching with exercise coaching (either personal or group training) will get a client to their goals faster but should bring you more value for your time.

Add 10 Pounds to Your Bench With This 15-Week Conjugate Cycle
Add 10 Pounds to Your Bench With This 15-Week Conjugate Cycle

When a Union Fitness client approached me for training, I was foaming at the mouth. He had experience in powerlifting and wanted a conjugate training approach. With this program, he added 10 pounds to his bench! You might as well give it a try.

Safe Sport Act Update: Keep Your Gym Up to Code
Safe Sport Act Update: Keep Your Gym Up to Code
Gym owners: Here's a quick reminder that the Safe Sport Act will extend to your businesses starting December 1st, 2020. Not sure about the requirements? Listen to this Two-Brain Business podcast episode for a refresher course.
Learning the Language of a Prospect
Learning the Language of a Prospect

We tend to go into things with fitness coach or trainer eyes. We need to start seeing through the clients’ eyes and thinking like they do. We need to relate to them. Once you do that, you can take them on a journey.

Xpress Fitness: Your Family-Friendly Neighborhood Gym
Xpress Fitness: Your Family-Friendly Neighborhood Gym

Xpress Fitness, located less than 2 miles away from the elitefts S5 Compound, is a product of support from the rural London, Ohio, community at all levels: family, friends, neighbors, and businesses, all built strong from the ground up.

Juji Trains at His "Favorite Gym on The Planet"
Juji Trains at His "Favorite Gym on The Planet"
Jon "Jujimufu" Call recently trained at the elitefts S5 Compound with elitefts CEO and co-founder Dave Tate. To see his head-to-toe workout and an exclusive look at the S5 Compound, read on!
Personal Training Through Pregnancy
Personal Training Through Pregnancy

I’ve trained around 10 women during their pregnancies, and my keys to success have been keeping open communication and making sure I’m setting a good movement and pace with my clients.

Be Part of a Groundbreaking Strength Sports Study
Be Part of a Groundbreaking Strength Sports Study
elitefts columnist Marilia Coutinho needs help gathering data for her latest scholastic endeavor: a first-of-its-kind scholarly series about the science of lifting gear benefits. No matter your sport or gear use, take a survey on knee sleeves. Remember to share!
Outlast the Fitness Industry Copycat, Critic, and Cutter
Outlast the Fitness Industry Copycat, Critic, and Cutter

The only way to REALLY keep your clients away from the snake oil is to teach them about it, but you’ve got to do a couple of things before you have their trust and attention…

Union Fitness Hiring Yoga Instructor
Union Fitness Hiring Yoga Instructor
Union Fitness, run by Team elitefts Coach Casey Williams, is hiring a slow flow recovery yoga teacher to work Friday evenings. To see more application information, read on.
GPP Training: You're Doing It Wrong
GPP Training: You're Doing It Wrong

If your client cannot pull a sled or carry two heavy kettlebells without having to rest excessively between sets, you need to implement GPP to build your clients’ foundations. But you need to implement it the right way.

How to Coach Based on Personality Type
How to Coach Based on Personality Type

Knowing your clients’ personalities and using that knowledge for communication and programming can make you a better, more effective coach. Here’s how you can do that using the DISC personality model.

6 Strategies to Advancement
6 Strategies to Advancement

Consider this me throwing you a lifesaver in the vast sea of information. This will help you figure out how to improve yourself by seeking out the best information possible… and how to best find that information.

LISTEN: Table Talk Podcast Clip — How the Hypertrophy Coach Met Dave Bautista
LISTEN: Table Talk Podcast Clip — How the Hypertrophy Coach Met Dave Bau...

“That’s kind of fucked up.” Learn how Joe Bennett met Dave Bautista, a retired WWE wrestler, former mixed martial artist and bodybuilder, and Guardian of the Galaxy — and Joe’s one full-time client.

Pushed by Pain: The College Blur
Pushed by Pain: The College Blur

Remember how I said the first part of my story wasn’t the worst part? Well, this is it. But here’s the thing: after those shitty events happened to me, I became pulled by purpose instead of pain.

Scale Up Your Personal Training Business With 2:1 Sessions
Scale Up Your Personal Training Business With 2:1 Sessions

One of the simplest ways for a personal trainer to make more money is to train two clients at once. It’s also the fastest way to scale your income without adding additional time to your schedule. Welcome to the world of 2:1 training.

Take a Survey About Knee Wraps for Science!
Take a Survey About Knee Wraps for Science!
elitefts columnist Marilia Coutinho needs your help! Help her gather data on knee wraps for the latest installment in her "How Stuff Works" series about lifting gear.
Your Business Can Survive Anything With This
Your Business Can Survive Anything With This

Listen, Blockbuster, Sears, and Kodak went under because they failed to add this secret ingredient to their business models. Are you willing to risk all your business’ longevity? Read on to see how your business can stand the test of time.

How to Build a Yearly Plan for Powerlifters
How to Build a Yearly Plan for Powerlifters

Plan, execute, evaluate, readjust, and repeat. Those are the steps I take when developing a program for a client — and coincidentally, the same ones I cover in this article.

An Easy Lunge Regression
An Easy Lunge Regression

Frequently, athletes understand the lunge movement but do not understand what should be moving and what is the primary goal. You can fix this by regressing the athlete and utilizing these tips to help them better understand the proper mechanics of the lunge.

LISTEN: Table Talk Podcast #6 with Dave Tate (Rant Edition)
LISTEN: Table Talk Podcast #6 with Dave Tate (Rant Edition)

In this episode of Table Talk Podcast, you might want to grab your headphones because Dave Tate has some choice words on a variety of topics.

Discipline in Training and Life
Discipline in Training and Life

As someone who often trains alone, I tend to have time to reflect on things between sets. It’s in those moments that I see connections between training and everyday life. Here are a few ways that training and life are closely woven together, particularly in the area of discipline.

Gym Rats Rejoice: Tennessee Repeals Amusement Tax on Gym Memberships
Gym Rats Rejoice: Tennessee Repeals Amusement Tax on Gym Memberships
Tennessee just took a load off gym owners' shoulders by repealing a $10 million amusement tax on gym memberships. The law will go into effect on July 1st.
Union Fitness: Pittsburgh's Community Gym
Union Fitness: Pittsburgh's Community Gym

“We only have our word.” For Union Fitness owner Casey Williams, his history with elitefts, staff, integrity, and the imagery of Pittsburgh unions and steel are the things that hold his gym and community together.

Pushed by Pain
Pushed by Pain

I’ve realized I’ve never told my story, save for a couple of people. Those who’ve heard it were surprised because, against all odds, I didn’t end up completely fucked up because of everything that happened. Instead, I became strong and independent. So here it is. My story.

Want to Contribute to an Article? Click here!
Want to Contribute to an Article? Click here!
elitefts columnist Marilia Coutinho needs some help on her latest scholastic endeavor: a first-of-its-kind article scholarly series about the science of the benefits of lifting gear. Help her gather some data on wrist wraps by taking a survey. Share to spread the word and your experience on wrist wraps.
These 10 Words Are All You Need to Get Your Clients Back
These 10 Words Are All You Need to Get Your Clients Back

Rather than try to get new clients, why not try to win back your former clients? They just need a teeny, tiny bit of a nudge to come back through the door. Lucky for you, I have 10 words that’ll get these guys and gals back in your gym — and three easy-peasy alternatives, too.

The Two Variables That Change It All: Load and Speed
The Two Variables That Change It All: Load and Speed

Your athletes’ load and acceleration will vary greatly depending on the skillset and experience of your athletes. Your athletes’ levels of experience will impact the ability of what they can and cannot do, as well as how you can assess and train these athletes at each level.

The Practice Squad
The Practice Squad

I recently reconnected with an old client: Don Cherry, whom I first met as a 16-year-old football player. Over the last several years, I’ve been lucky to watch that kid I trained in the belly of the Beast become a college and NFL football player and most recently, one of the voices behind a great podcast.

Your Checklist for a Perfect Personal Training Session
Your Checklist for a Perfect Personal Training Session

Through my 22 years of coaching, I’ve found that all great personal trainers have things in common. While there’s no one single script we follow, it helps me to have a checklist. So I’m sharing a checklist I give to my staff when they start one-on-one training at my gym.

WATCH: Table Talk — The Most Common Mistakes Novice Powerlifters Make
WATCH: Table Talk — The Most Common Mistakes Novice Powerlifters Make

Sage words Joe Sullivan recently read online: “Powerlifting is basically just keeping your abs and back tight and squeezing a bar and trying not to lose position.” Joe notices his clients, both old and new, tend to struggle with at least one of these things. (And breathing. Definitely breathing.)

Two Crucial Components Your Training is Missing
Two Crucial Components Your Training is Missing

Most intermediates that have come to me without ever working with a qualified coach before are lacking a few qualities in their technique, especially on big lifts. Lacking these qualities can potentially lead to injury at one point or another. These two qualities are tension and torque.

Running Cycles at Boxes: Stop Wasting Your Clients' Time
Running Cycles at Boxes: Stop Wasting Your Clients' Time

I’m not going to waste your time today, so I’ll get right to the point. Here is my list of reasons why you should avoid linear programming for group box classes at your facility like the plague. Your clients will thank you — maybe not directly, but at least by continuing to show up for class.

7 Steps to Running a Successful Group Training Program
7 Steps to Running a Successful Group Training Program

How the hell do I design an effective and appropriate program for all of these different types of people who are training in the same session?

Learn to Train X — 20 Years in the Making
Learn to Train X — 20 Years in the Making

With this year marking the 20th anniversary of elitefts, Tate acknowledges the significance of the timing of the LTTX seminar for his team, reflecting back on the success of the company in a market where this is not necessarily the norm.

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